5 easy ways to monetize the traffic of your ski website

Google offers its affiliates the possibility to earn money by displaying ads on their own websites. Affiliates are categorized by topic and (more or less) Google-related ads will be shown on their sites. Being listed as Google distribution partner is as simple as this 3-step sign up process.

Adsense is a pretty popular way to monetize a website: it is quick and easy to join, and does not require much effort to manage. Though, profits for affiliates represent only a small fraction of the total earnings from the publishers, so unless your traffic volume is high, do not expect big incomes through this channel.

A common mistake with Adsense is to overload the affiliate site with ads, leading to disturbing navigation for core site users.

Sell accommodations from Booking.com

Booking.com is the world leader in booking accommodation online. Each day, over 1,200,000 room nights are reserved on Booking.com. The Booking.com website and apps attract visitors from both the leisure and business sectors worldwide.

Are there hotels or vacation rentals in your area of interest? If yes, Booking.com is your go-to! The site offers a wide range of APIs and white label solutions to affiliates who want to promote its offers. Most of their distribution integrations do not require technical skills to implement and can be a very good revenue stream for any ski business. Also, each of them can be easily customized according to the look and feel of your website.

Booking.com pays variable commission to its affiliates depending on the sales volumes delivered: the higher the amount of sales, the higher your margin. Therefore, your success depends directly on how well your traffic and conversion rate that your website delivers.

Sell flights or car rentals via Skyscanner

Skyscanner is a travel metasearch and one of the most transparent ways of searching for travel and delivers just what consumers want – the ability to compare and contrast a huge range of products and purchasing options in a truly unbiased manner.

Skyscanner offers a number of affiliation programs to re-sell their flight and car rental offers. Similarly to B.com, also Skyscanner provides several integration possibilities, ranging from data APIs, to white labels and widgets.

If you decide on the API integration, Skyscanner lets you choose whether to use hard cached or live availability and price data, the trade-off being response time VS data accuracy. Many factors come into play here, but ultimately the choice varies based on the structure of your own site. If well implemented, it can definitely become a good revenue stream for your business.

Sell ski passes via Liftopia.

Liftopia sells discount lift tickets, ski rentals, and lessons at 250+ ski resorts and is the largest retailer of lift tickets on the web with discounts of up to 80% off at your favorite resorts.

Feel like adding lift tickets to your offer? Get in touch with Liftopia and join their affiliation program. Liftopia provides a free and easy-to-install widget to distribute their lift tickets. Affiliate commission are around 3% of the total booking value; it is flat and in most cases, not dependent on the volumes delivered.

Liftopia affiliation program is a great way to include in your portfolio a service that specifically targets skiers. It is still relatively unusual, but very useful if your audience is going skiing.

Sell winter sports activities via Skipodium

Skipodium is a global marketplace for winter sport activities. Skipodium provides management and sales software to snowsports schools and resorts as well as marketing solutions for third parties.

Fancy selling wintersports lessons from resorts nearby and make money with it? Join Skipodium affiliate program! Skipodium offers to its partners a good set of distribution solutions: availability and booking APIs, Iframes and link-outs. Most integrations do not require IT skills and affiliates can earn up to 6% of the total booking value depending on the amount of sales per month.

If your website’s audience includes outdoor enthusiasts, Skipodium is definitely a tool to include in your offer!