Partnerships, Partnership, Skipodium

Meet Wintersportschule Gerlos, Zillertal Arena, Austria

Skipodium continues its global expansion by announcing a new partner in Austria.

Reno, NV, USA (June 30 2018)

Skipodium announced a partnership today with Wintersportschule Gerlos to provide and service its innovative ski school booking and management platform from Winter 2018. This partnership marks the beginning of the Company’s expansion into the Austrian market.

Partnerships, Partnership, Skipodium

Wintersportschule Gerlos & Skipodium are partners from Winter 2018

Last week Giacomo Migliori, our CEO, interviewed with Melanie Wechselberger, manager of Wintersportschule Gerlos:

G: Hi Melanie, could you give us an overview of your Ski School?

M: Wintersportschule Gerlos was founded in 2016 and operates in the Zillertal Arena, one of the largest and most advanced ski areas in Austria with its 150 km of slopes. We provide unique on-piste and off-piste experiences in Gerlos, Mayrhofen, Zell am Ziller and Wald Königsleiten.

 

G: What is Wintersportschule Gerlos all about and what is your mission?

M: We are a young and innovative snow sports team. We always wanted to be more than a traditional ski school, by sharing our passion for outdoor activities with clients from all over the world. Wintersportschule Gerlos strives to make our guests’ dreams into reality by sharing breathtaking moments on top of the mountains and having fun in a safe environment. Our unique value proposition is the highly personalized service that our team brings to the table, thanks to many years of experience teaching ski and snowboard lessons as well as freeride tours.

 

Wintersportschule Gerlos, Skipodium,

The team of Wintersportschule Gerlos

G: Which system were you using prior to switching to Skipodium and what were the challenges you faced?

M: We previously used Waldhart Software, which couldn’t meet all our business needs besides being expensive. We wanted to find an easy-to-use and modern technology to streamline our back-office operations and cut administrative costs. We decided to use Skipodium’s platform because it turned out to be the only provider that meets our business requirements at a fair price.

 

G: What are your business objectives for the upcoming seasons?

M: Our goals are to increase online sales through a one-stop-shop and streamline our ski school operations. We believe that a modern and mobile-first booking system will make our guests’ booking experience as simple and intuitive as it should be. Our team is also focused on a number of digital marketing techniques to enhance Wintersportschule Gerlos’ online presence.

 

Wintersportschule Gerlos, SKipodium

Wintersportschule Gerlos on top of the mountain

G: What issues did you solve by implementing Skipodium’s technology?

M: We solved nearly all headaches we had with the old system. Skipodium’s platform is easy-to-use, mobile-friendly and makes the communication between our administrative team and our instructors seamless. Their multilingual booking system will help us deliver an improved guest experience, besides giving us access to a multi-channel distribution network.

 

G: Please describe briefly your experience during the implementation and training phases. Anything worth sharing with other ski schools?

M: Skipodium is taking a lot of care with its customers. The team has spent a considerable amount of time to make the onboarding and training processes as smooth and easy as possible; I especially appreciate their responsiveness rate, unlike other customer service that several days to respond to our requests.

 

G: Any thoughts on how technology is shaping the ski industry?

M: The progress that technology has made in the past years has been massive. I think that the leisure industry has still untapped potential that technology can help exploit. Austria heavily relies on tourism, and it is our responsibility to keep up with latest trends in order to stay competitive in the market. Hence, our decision to partner with Skipodium to boost online sales and enhance our online presence.

 

Wintersportschule Gerlos, Team, Skipodium

The full team of Wintersportschule Gerlos from behind

ski, Ski-Lifts, Skipodium, Cooperation

Ski-Lifts and Skipodium cooperating to offer a great all round ski experience

Hi Alex – how are you today?

Doing great, thanks! Excited about season opening!

What’s your role at Ski-Lifts?

I am responsible for Business Development and partnerships at Ski-Lifts.

Ski-Lifts logo, Ski-Lifts, Skipodium

Ski-Lits is now cooperating with Skipodium to offer a better all-round ski experience.

Can you give us a brief background on Ski-Lifts?

Sure! Ski-Lifts was set up in 2003 in Morzine, Haute Savoie, French Alpes. The purpose was simple, to establish a connection from Geneva Airport to Morzine for skiers. Ski-Lifts has grown greatly since 2003 and is now transporting over 60,000 passengers around the Alps each winter.

What differentiate Ski-Lifts from the competition?

Our service standards are a priority for us, many of have done countless seasons and understand the importance and coordination of transfer services. We offer a great deal of support to our customers including 24/7 phone support, 365 days per year operations and an extensive coverage of the European Alps and North America with a range of transfer solutions to suit all budgets.

Why should skiers book with you?

We work with many of the industry leaders, such as tour operators and travel agents, providing transfers for their customers. Using our knowledge of the ski market and the companies involved in it, we are also able to offer our customers great deals on their travel essentials, such as ski lessons and guiding.

What do you expect from your cooperation with Skipodium?

We here at Ski-Lifts are excited to be working with Skipodium to offer a great transfer service alongside a great instruction and guiding service. In celebration of Ski-Lifts winning the award for “Worlds Best Transfer Operator” for the third year in a row, our partnership has brought about the opportunity to add ski lessons or guiding to our competition prize of a free ski holiday for two in Morzine! 

We are looking forward to developing our partnership with Skipodium as well as expanding our year round operations and branding in the near future. It is always a pleasure to speak with the Skipodium team, we are looking into developing a close integration in the future.

Ski-Lifts, Worlds Best Transfer Operator, Skipodium, award

Ski-Lifts team being awarded as “Worlds Best Transfer Operator” for the 3rd year in a row.

 

 

#58, PSAA, ski expo, ISKI NY

ISKI NY-PSAA EXPO – Skipodium was there

Giacomo and Francesco, our 2 co-founders, have attended the 2017 PSAA Expo (aka Pennsylvania Ski Areas Association Expo) organized by ISKI NY – on September 18th – 20th. The show took place at Camelback Resort, in Tannersville, Pennsylvania.

Our set up: Booth #58

We set up Table #58 with 2 roll-ups and one spider wall covering the table.

#58, PSAA, ski expo, ISKI NY

Table set up for Skipodium at ISKI NY – PSAA Expo. Gadgets and handovers.

We handed over our promotional giveaways (aka pens, luggage tags and locks, beer openers) as well as some informative flyers about Skipodium.

Our booth was located in a pretty strategic position, which granted us great exposure and constant flow of visitors across the 2 expo days. In fact, we were between the best Waffle franchising business and the Expo bar and restaurant 🙂

Waffle cabin, franchising, wafles, ISKI NY, PSAA 2017

Waffle Cabin handing over free delicious waffles.

 

Skipodium Inc. was a silver sponsor of the Expo.

Our experience

Our trip to Tannersville was a great way to do business with regional players and to network with other industry players. We met key industry people without the usual trade show rush.

The overall atmosphere was welcoming and informal, and the event organization impeccable.

PSAA and I SKI NY

The Pennsylvania Ski Areas Association (PSAA) is a non-profit trade organization developed to promote and service the ski areas across Pennsylvania.  One of the associations PSAA collaborates with in order to encourage networking between suppliers and resorts as well as to support industry engagement is I SKI NY. I SKI NY, also known as Ski Areas of New York is a member-based, independent ski association representing over 40 ski areas and 100 suppliers to the ski industry.

Expo 2017, PSAA, ISKI NY

ISKI NY logo on roll-up. PSAA Expo 2017

Camelback Resort

Camelback Resort, in the heart of the Pocono Mountains, is one the best resorts in the Poconos. The resort includes many facilities for lodging, relaxation, family entertainment – as well as a super fun indoor waterpark!!

Pennsylvania, Tannersville, ISKINY 2017, PSAA, Camelback resort

Entrance of Camelback Lodge Resort, Tannersville, Pennsylvania

 

Table #37, MSAA, MSAA 2017, Expo, Ski expo, midwest

Our experience at MSAA 2017 Trade Show

Francesco and Maria, our co-founder and marketing director, have attended the 2017 MSAA (aka Midwest Ski Areas Association Trade Show) on August 20th – 23rd. The show took place at Devil’s Head Resort, in Merrimac, Wisconsin.

Our set up: table #37

Table #37, MSAA, MSAA 2017, Expo, Ski expo, midwest

Maria and Francesco at Expo area Skipodium table #37 at MSAA 2017

We had a fairly simple yet effective se tup for the trade show: a spider wall  as background, 2 roll-up banners on the side, and a table where we welcomed ski areas and showcased our product live. At our table (#37) we had several meetings with resorts and industry suppliers across the 3 main ‘Expo’ sessions. And, yes, we were serving blue vodka shots!

expo, MSAA 2017, table 37, #37

Expo area – Skipodium table #37 at MSAA 2017

We also had the chance to present Skipodium in a ‘3-minute pitch’ format on the first day of the show during the product & industry innovation session. More than 50 ski areas attended that event.

Skipodium Inc. has been one of the sponsors of the MSAA Trade Show 2017.

sponsorship, skipodium, partneship, MSAA 2017, midwest ski areas

Skipodium has been one of the sponsors of MSAA Trade Show at Devil’s Head Resort, WI, USA.

Our experience

The 4 days were quite dense, but we definitely had a blast!

welcome shots, blue shots, skipodium

Maria welcoming our guests at MSAA 2017

We attended several interesting industry conferences and had many occasions to learn more about the needs of Midwest ski areas. The organizing team took care of several outdoor events (e.g. bike rides, BBQ, beer tasting) to informally meet resorts and other suppliers.

networking, beer, MSAA 2017

Francesco at MSAA 2017. Suppliers and ski areas at trade show

The overall atmosphere was welcoming and informal, and the event organization impeccable.

MSAA

The Midwest Ski Areas Association Trade Show is the largest annual gathering of the MSAA membership. The trade show features conferences, meet-ups between resorts and industry suppliers and networking activities. It lasts 4 days and it represents a valuable opportunity for attendees to make vital connections with the Midwest Region.

Devil’s Head Resort

Devi's Head Resort, MSAA 2017

Conference at MSAA 2017. View on slopes

Devil’s Head hosted MSAA Trade Show 2017 on August 20th – 23rd, 1 hour away from Madison, WI. Although the ski terrain is quite limited, Devil’s Head counts a quite large Golf course and several lodging facilities. The resort is open all year long and hosts a good number of events (including 4 editions of the MSAA Trade Show).

Joe Vittengl and his super-hero team run the business with passion and dedication. Joe – a former civil engineer with a great passion for outdoor activities – took over the management of the resort when he was only 26 years-old.

 

 

 

new features, skipodium, sales channels, ski, snowsports, snowboard, winter season

8 New Features for Your Next Winter Season with Skipodium

We have just released these 8 features to skipodium.com. Whether you are a snowsports school, a ski resort or an independent instructor, these upgrades can make a difference in your online presence!

Register your winter sports business here !

features, skipodium, next season

After 2016/17 winter season, we have developed several features to improve Skipodium. Check out these 8 new features.

monetization, distribution, ski website, websites, skipodium,

5 easy ways to monetize the traffic of your ski website

You have a ski website but don’t know yet how to monetize your traffic? Check out these free 5 affiliate programs!

Google AdSense displays advertising on your site.

Adsense, online tool, skipdium

AdSense is a free, simple way to make money online by placing ads on your website.

Google offers its affiliates the possibility to earn money by displaying ads on their own websites. Affiliates are categorized by topic and (more or less) Google-related ads will be shown on their sites. Being listed as Google distribution partner is as simple as this 3-step sign up process.

Adsense is a pretty popular way to monetize a website: it is quick and easy to join, and does not require much effort to manage. Though, profits for affiliates represent only a small fraction of the total earnings from the publishers, so unless your traffic volume is high, do not expect big incomes through this channel.

A common mistake with Adsense is to overload the affiliate site with ads, leading to disturbing navigation for core site users.

Sell accommodations from Booking.com

booking.com, hotel booking, distribution API

Booking.com is the world leader in booking accommodation online. Each day, over 1,200,000 room nights are reserved on Booking.com. The Booking.com website and apps attract visitors from both the leisure and business sectors worldwide.

Are there hotels or vacation rentals in your area of interest? If yes, Booking.com is your go-to! The site offers a wide range of APIs and white label solutions to affiliates who want to promote its offers. Most of their distribution integrations do not require technical skills to implement and can be a very good revenue stream for any ski business. Also, each of them can be easily customized according to the look and feel of your website.

Booking.com pays variable commission to its affiliates depending on the sales volumes delivered: the higher the amount of sales, the higher your margin. Therefore, your success depends directly on how well your traffic and conversion rate that your website delivers.

Sell flights or car rentals via Skyscanner

Skyscanner, distribution API, flights

Skyscanner is a travel metasearch and one of the most transparent ways of searching for travel and delivers just what consumers want – the ability to compare and contrast a huge range of products and purchasing options in a truly unbiased manner.

Skyscanner offers a number of affiliation programs to re-sell their flight and car rental offers. Similarly to B.com, also Skyscanner provides several integration possibilities, ranging from data APIs, to white labels and widgets.

If you decide on the API integration, Skyscanner lets you choose whether to use hard cached or live availability and price data, the trade-off being response time VS data accuracy. Many factors come into play here, but ultimately the choice varies based on the structure of your own site. If well implemented, it can definitely become a good revenue stream for your business.

Sell ski passes via Liftopia.

lift tickets, liftopia, distribution API

Liftopia sells discount lift tickets, ski rentals, and lessons at 250+ ski resorts and is the largest retailer of lift tickets on the web with discounts of up to 80% off at your favorite resorts.

Feel like adding lift tickets to your offer? Get in touch with Liftopia and join their affiliation program. Liftopia provides a free and easy-to-install widget to distribute their lift tickets. Affiliate commission are around 3% of the total booking value; it is flat and in most cases, not dependent on the volumes delivered.

Liftopia affiliation program is a great way to include in your portfolio a service that specifically targets skiers. It is still relatively unusual, but very useful if your audience is going skiing.

Sell winter sports activities via Skipodium

Skipodium, mountain activities, snowsports, ski lessons, snowboard lessons, distribution API, marketing API, resorts, sales ski solutions, management software

Skipodium is a global marketplace for winter sport activities. Skipodium provides management and sales software to snowsports schools and resorts as well as marketing solutions for third parties.

Fancy selling wintersports lessons from resorts nearby and make money with it? Join Skipodium affiliate program! Skipodium offers to its partners a good set of distribution solutions: availability and booking APIs, Iframes and link-outs. Most integrations do not require IT skills and affiliates can earn up to 6% of the total booking value depending on the amount of sales per month.

If your website’s audience includes outdoor enthusiasts, Skipodium is definitely a tool to include in your offer!

Uphill PassionSki, Engadin, Switzerland, skiing,

Meet PassionSki – St. Moritz, Switzerland

St Moritz, ski, fun, passionski,

Having fun on the snow with the PassionSki team, St. Moritz, Switzerland.

What we found remarkable about Christophe is the ability to turn all his life time passions into one great full-time job.

Christophe Steck – founder and ski instructor at PassionSki St. Moritz, Switzerland.

He’s a skier, mountaineer and climber, but also an experienced chef, wine and food amateur, and – last but not least – a successful business man and entrepreneur. In 2010, after completing his studies studies, Christophe managed to combine all of his passions together and give life to PassionSki – St. Moritz.

3 adjectives that best describe PassionSki:

Personal, flexible and professional

When was your school born?

The ski school was formally incorporated on 20th September 2010, but the idea had already been developing for awhile. The business was given a solid structure thanks to several years of experience and to my recent studies in Business Administration and Hospitality Management.

In which resorts do you operate?

During our daily instruction activity we cover all ski resorts of the Upper Engadin in the St. Moritz area, meaning Corviglia, Corvatsch-Furtschellas, Diavolezza-Lagalp and Zuoz. Our team is also available for teaching outside of those resorts and travel across Switzerland or abroad.

How many instructors does PassionSki count?

PassionSki counts 14 qualified and experienced instructors, each of them eager to share their enthusiasm for skiing. We are a young team, ranging between 25 to 45 years old – exception made for Jacques Savay, Class ’43, carrying more than 35 years of skiing experience around St. Moritz. Through his incredible carrier he taught skiing to an endless number of VIPs and famous people and he’s always happy to share some of his stories with our guests!

What languages can you accomodate?

With our instructors, we cover German, Italian, French, English, Spanish and Russian.

What are your strengths?

We employ the same group of certified instructors since 2010; this approach guarantees high quality instruction, as well as a certain continuity in the learning process of our returning guests. Our instructors are well trained at adapting their teaching based on the specific needs of every visitor, so to provide a more and more customized experience year after year. 

What differentiates PassionSki from others?

Igloo, Engadin, Passionski, st. moritz

Stopping by the igloo and enjoying a sunny day out with the PassionSki team in St. Moritz, Engadin, Switzerland.

We are working hard to be perceived as more than (just) a ski school; PassionSki is sport and hospitality re-experienced. Our portfolio includes all kind of experiences in the Engadin Valley. One of our best selling packages is a day-out in the forest covered in snow: we guide our guests through the beautiful and untouched winter Engadin landscapes and stop by the PassionSki igloo – where visitor can take a quick break or spend the entire night! We also organize in-house and outdoor food events. 

What are your 3 best selling products?

snowshoeing, passionski, engadin, upper engadin, skiing, passioski

Snowshoeing through the Engadin Valley

Your first season using Skipodium: What did you like?

We are in a generation of change; new trends are shaping our future. Customer needs are not the same as 10 years ago and will be different again in a near future. Technology is moving fast, and we must embrace new trends if we want to stay competitive. Skipodium helped us optimize our booking processes, sales and communication channels.

We started cooperating with their young and dynamic team in winter 2016/2017. In just few months working together, we could already observe great improvements on the application. We are happy that the time spent together materialized in concrete steps forward for Skipodium.

We believe that technologies like Skipodium will have more and more important role in the future of the ski industry; we need to be prepared to face that and cooperate with them from the beginning.

What needs to be improved?

I am looking to have a booking system as simple as possible – Skipodium is getting there, but find some minor difficulties in the day-to-day processes. Though, we like their work philosophy, and their openness and forward-looking approach. They are the same as we are on the snow 🙂 Good luck and we are happy to work with you guys!

celebration, gettogether, passionski, st moritz, switzerland

Fun night out at PassionSki.

SKICOOL, Val Thorens, 3 Vallees

Meet SKICOOL – Val Thorens, France

val thorens, skicool, skiing, snowboarding, snowboard, ski

SKICOOL team in Val Thorens, Les Trois Vallées, France. Team building

A gifted skier, a charismatic leader and a big Led Zeppelin fan all at once: among others, Annie Breyton is the founder and director of SKICOOL – Val Thorens. Today she tells Skipodium a little more about herself and her school.

3 adjectives that best describe SKICOOL:

Friendly, professional and innovative.

When was your school born?

SKICOOL was born in the winter season 1981/82; we are the 2nd ski school in our resort right after ESF. As a young lady, I founded the school with 2 colleagues from the French National racing team. We were initially based in a local ski shop, and, as business took off, we opened our own office.

In which resorts do you operate?

We operate in Val Thorens in the 3 Vallées, France. Val Thorens has been awarded 3 times (respectively in 2013, 2014, and 2016) as World Best Ski Resort.

How many instructors does SKICOOL count?

As of today, our team includes 20 instructors: they are all experienced, and well-trained at teaching and customer-facing. Our instructors have been carefully selected through years in order to cover all types of ski and snowboard riding requests. I am very proud of our diverse mix of talents and abilities! In a period where diversity wasn’t as mainstream as it is today, we employed equal number of women and men, as well as a young and older instructors!

What languages can you accomodate?

We are a very international group! As today we cover all languages required by our clients: English, French, Russian, Spanish, German, Italian and… Sign language! We have specifically looked for instructors who can also teach less fortunate people because skiing should be for all!

What are your strengths?

It’s difficult to name one in particular: it’s about the whole atmosphere that our small yet united team creates to facilitate learning. We carefully listen to our clients’ needs and try hard to accomodate all of their requests. We always take time to understand our customers’ needs and whishes and often we customize our lessons for them. More than once, in fact, one single customer request turned into a recurrent offer of SKICOOL. Flexibility and customization are key!

What differentiates SKICOOL from others?

We are the only school in Val Thorens offering Monoski and Wingjump lessons.

We have a great quality/price ratio. Our conviviality is free of charge 🙂

What are your 3 best selling products?

  1. Ski Private lessons
  2. Children and adults ski group lessons
  3. Snowboard private lessons

Your first season using Skipodium: What did you like?

The whole dynamic just worked out very well: the booking process was easy and quick to pick up; the information that Skipodium was providing to the clients precise and accurate: the meeting points were well defined, the characteristics of the lessons in line with our offer and the logistics very straight forward for all parties.

What needs to be improved?

I would like Skipodium to build a solid bridge between our management software and theirs.

Alltogether, skicool, valthorens, val thorens, resort, ski, snowboard, team, ski school

business plan, skipodium, forecasts, results

Skipodium’s first winter season: how did we do?

It’s the end of our first winter season and our team can now look back and comment on the results. Overall, the newborn Skipodium has rocked the season!

While we have been developing our management software for the past 2 years, we only launched our e-commerce in October 2016. Unlike many might think, that was a smart choice.

Our achievements

Skipodium is a management software and reservation system for snow sports activities, and its ultimate clients are companies providing snow sports lessons. After 1 year working on the MVP, we gave our BETA software to few snowsports schools and spent another full year on feedbacks and corrections. After the official launch, we created a good provider base much faster than we thought.

We found 4 main reasons for that:

  • At the moment of the official launch, our software was actually ready and tested by schools with real day-to-day needs. That avoided us lots of troubles and discontent after launching.
  • Because of an end-to-end testing, we had a good idea of our strengths and weaknesses as well as the competitive arena we are playing into.
  • We spent a considerable amount of time with schools and instructors before opening the registration to all snow school and resorts. This helped us gain their trust and move faster with integrations.
  • Besides facilitating online sales, Skipodium is a tool to help snowsports schools with their business operations. Therefore we gave our software to several snowsports schools not (just) interested in selling online – giving us a larger audience.

What we need to improve

If we have done a good job with the software, we can’t say the same about Skipodium’s e-commerce. A 3 steps snow-commerce is not as straight-forward as it could seem, because of the following:

  • During our first season, we found pretty damn hard to get the complexity VS clarity ratio just right. It takes lots of effort and attention to build a site that really answers the questions that skiers are after. Assuming you have all data you need, it will surely take extra time to reasonably display it to the users.
  • Because winter sports fans demand customization and flexibility in the offline world, a website selling ski lessons has to offer the same possibilities. While we start with a fully regulated technical approach, moving forward, we loosened up the ends of our system and left more space to human-to-human interactions.
  • Building a community around our product has been and is crazy time consuming. No exact science here – just constant experiments (social, content marketing, PPC, etc).
  • Towards the end of the season we launched our website in German and Italian, and only then we experienced some success that localization can bring.

Check our results below!

Business results 2016/17 Skipodium.

Skipodium’s first winter season results: check out our first year of activity at a glance!

5 good reasons why you should consider working as an independent ski & snowboard instructor

Working in a ski resort is considered by many to be like being in a bubble. Who wouldn’t fancy swapping city life with mountains as their office, wild-après ski and the greatest (goggle) tan line of all time? Is it just a coincidence if the number of ski & snowboard instructors is increasing over time?

Instructors fall into two categories: those who are employed by ski schools and those who work as freelancers. This post focuses on the second group, thus sharing some insights on independent instructors and the skills needed to run a successful business.

We all know that the Kings & Queens of the hill are the instructors” – (Snowskool)

Photo credit: Michele Brivio, ski instructor & AMSI examiner

These are some upsides we think make it worth working as an independent instructor:

1. Be your own boss

As a freelancer, there’s no boss to report to, which means you can manage your own availability without a set work schedule: for example, sometimes you might not want to be stuck on a beginners’ slope on a powder day. Full-time (or so called “seasonaires”) instructors usually work from December to April (snow permitting), whereas part-timers concentrate their working hours during peak season weeks (e.g. Christmas break or half-term) and weekends.

2. Earn higher income

It’s not always about the money, but let’s be honest..it is (also) about the $$$! When working at a ski school, much of what customers pay goes to the employer and to taxes. This is one of the reasons why some instructors quit ski schools to work on their own as soon as they have gained enough knowledge, as well as a solid client base. Independent instructors set their own rates in the hopes of making more money by the end of the season.

3. Work at resorts around the world

Freelance instructors can choose to work across multiple resort(s). Due to the highly seasonal nature of the work, seasonaires often chase winter in other continents like Oceania or South America, although not all countries welcome freelance instructors on their slopes.

 4. Acquire and develop skills that always look good on a resume (even for a career change):

  • Marketing: you’re on your own now. Your income is strictly dependent on your ability to fill up your available time slots. Whether it’s through word of mouth, online marketing campaigns on Facebook or search engines, creative thinking is a must-have quality for freelancers.
  • Tech-savviness: it’s probably about time to build a personal website to let the magical world of Internet know you exist. Search engine optimization and content management are only a few tasks on your to-do list for off-season.
  • Business development & PR: building relationships and making connections are vital skills to grow your business. Networking with local players can lead to new opportunities: for example, what better place than a hotel or a rental shop to meet potential new clients in need of a lesson?
  • Language: investing time and resources in learning languages in high demand (like Chinese and Russian) at your resort, can significantly increase your working hours. At most top-notch ski resorts, you’ll always find instructors that can give lessons in 3+ languages.
  • Accounting & legal: part of your duties range from handling receipts and payments to always be up to date with requirements and legal regulations of your profession in the country where you teach.

5. Use of technology to increase bookings

The snow sports industry is experiencing tight competition these days, and the smart use of personalized and technology-enabled services is certainly changing the game. In some cases, the industry still demonstrates a strong aversion toward technology: we believe ski-related businesses that will keep relying merely on traditional sales channels will see their performance threatened by more tech-savvy competitors.

Many websites claim they can help snow sports operators increase online sales, but only a few companies have solid technology to make that happen.

At Skipodium, our founding team brings in many years of experience in the online travel industry at Kayak, with the ultimate goal of innovating the snow sports market. In fact, we provide independent instructors and ski schools, and resorts worldwide with technology (from 0$/year) to boost revenue through multiple online sales channels