Entries by Skipodium

Meet SKICOOL – Val Thorens, France

A gifted skier, a charismatic leader and a big Led Zeppelin fan all at once: among others, Annie Breyton is the founder and director of SKICOOL – Val Thorens. Today she tells Skipodium a little more about herself and her school. 3 adjectives that best describe SKICOOL: Friendly, professional and innovative. When was your school born? SKICOOL was born […]

Yield management for ski schools and resorts: is it really a thing? Why and how.

Is yield management applicable to snowsports operators selling lessons or lift pass tickets? Yes, it is. What is yield management? Yield management uses the strategy of offering the right product, at the right time, to the right customer, at the right price, each of which involves specific tactics to be effective. When implemented well, yield management […]

Why a blog?

Hello world! And welcome to our first blog post, you peeps! Today we have decided that it would be a good day to launch our brand new Skipodium blog! So we did 🙂 The first time we internally talked about it was sometime last year but we never really had the chance to get down to […]